Kixx Tips - preliminary reports on the current match day, team lineups, forecasts, statistics, head-to-head and special features.

Video structure:

The „Kixx Tips“ are produced as individual videos that are thematically arranged in playlists next to each other. They include e.g. Preliminary reports on the current match day, team lineups, forecasts, statistics, head-to-head and special features. A playlist contains between 10 and 30 individual videos.

A delivery can take place either via widget player with thumbnails under the large player or via the single-view player without thumbnails under the large player.

The delivery can be click to play, scroll to play or autoplay. This applies to desktop and mobile. Using a sticky player is just as possible as using an inline or incontent player. The player can also be played via the DFP ad server.

Videos can be played silently or with sound. There is an option to give the player the command to switch from "Sound on" to "Mute" if the Chrome browser would otherwise block the playout (autoplay). It is also possible to limit the adsizes so that Google's heavy ads rules are adhered to.

On the monetization side, the publisher has various degrees of freedom:

  • Preroll (s) before the first video, after the first video, the second, etc.
  • Advertising after every video, after every other video, etc.
  • Podding (i.e. 2 or even 3 prerolls in a row) or standard.

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